The most followed Kenyan content creators on Instagram

Posted on March 6, 2025. Researched and Prompted by Soraima

Instagram serves as a powerful platform for Kenyan content creators, influencers, and public figures to engage with audiences.

Research reports reveal the most-followed Kenyan personalities, including Hollywood stars, top comedians, and musicians, who have built significant online influence.

1. Lupita Nyong'o – 11.3 million followers

The Oscar-winning actress is Kenya’s most-followed celebrity on Instagram. Lupita’s international success, particularly after her role in 12 Years a Slave, has propelled her to global fame, earning her a massive following.

2. Eric Omondi – 4 million followers

Dubbed the "president of comedy," Eric Omondi has captured the hearts of many with his hilarious skits and reality show Wife Material. His content, centered around humor and entertainment, has helped him build a strong digital presence.

3. Tanasha Donna – 3.8 million followers

Tanasha Donna, a celebrated musician and media personality, has gained a vast audience through her music career and high-profile relationship with Tanzanian star Diamond Platnumz.

4. Octopizzo – 3.7 million followers

An award-winning rapper and entrepreneur, Octopizzo’s journey from Kibera to fame has inspired many. His music and social initiatives have contributed to his strong Instagram following.

5. Akothee – 3.3 million followers

Known as the "president of single mothers," Akothee is famous for her candid posts about life, relationships, and motherhood. Her authenticity has earned her a dedicated fan base.

6. Bahati – 3.3 million followers

The renowned musician from Eastlands has built his following through his music and family-oriented content, often featuring his wife, Diana Marua.

7. Betty Kyalo – 3.1 million followers

A celebrated media personality, Betty Kyalo keeps her audience engaged with frequent updates on her life, career, and business ventures.

8. Size 8 – 2.7 million followers

Once a secular artist, Size 8 transitioned to gospel music and has since maintained a strong Instagram presence, sharing content about faith and family.

9. Jalang’o – 2.7 million followers

Beyond being an entertainer, Jalang’o has expanded into politics and business, making him one of Kenya’s most influential personalities on social media.

10. Daniel "Churchill" Ndambuki – 2.6 million followers

A veteran comedian and radio presenter, Churchill has used his platform Churchill Live to mentor up-and-coming comedians, boosting his own social media popularity.

11. Ombachi Dennis – 1.5 million followers

Known for his unique content, Ombachi Dennis is among Kenya’s top influencers, showcasing the diverse range of creators in the country.

12. Corazon Kwamboka – 1.1 million followers

The former socialite and lawyer turned influencer continues to command a significant presence on Instagram.

13. Murugi Munyi – 447.9k followers

While her numbers may not be in the millions, Murugi Munyi is recognized as one of Kenya’s leading Instagram influencers, according to Modash, a platform that tracks social media personalities.

14. Shakilla Tiffany – 403.8k followers

Shakilla Tiffany has made a name for herself as a digital influencer with a substantial and growing audience.

15. Kendi Q – 351.4k followers

Rounding out the list, Kendi Q is another notable Kenyan influencer, as reported by Modash.

Final Thoughts

This list highlights the diverse range of Kenyan content creators, spanning entertainment, music, comedy, lifestyle, and fashion.

While follower count is an important metric, true influence is also determined by engagement, content quality, and impact.

These personalities have not only amassed large audiences but also shaped digital conversations in Kenya and beyond.

This list was released in March 2025, and the number of followers might change due to content creation activities, algorithms, and how often posts are made.